September 2023: Revenue stabilizing, Public URLs release and learnings from first 100 trials
Tune in to see what happened in September and find out what's coming next for LocalCan
Revenue is stabilizing after a few peaks
After many launches in the past few months that generated a few peaks in orders, it looks like revenue has stabilized at $1K/mo. My goal is to reach $2K/mo early next year! How do I do that? I plan to make more marketing efforts, including short-form videos and a blog.
Public URLs release
At the beginning of September I’ve released the most requested feature Public URLs! You can share your work with clients or stakeholders, test webhooks, OAuth, and more - all with just one click by creating a Public URL.
I'm already working on improving Public URLs - it will be a custom service that will allow the use of localcan.dev subdomains for public URLs. They will be persistent, short, and based on project names. The release is estimated for around Oct/Nov!
I'm thinking of two variants:
Subdomain of localcan.dev based on project name + 4 random numbers. If you stop using it (e.g. your Mac is turned off) it will be reserved for 1 day (or more?)
Premium add-on: Any subdomain of your choice on localcan.app. It will be reserved for 1 year and will be a paid feature. I'm still not sure about the exact price, but it will likely fall between $9 and $29 per year. This feature is expected to release a little later, around Dec/Jan.
There are other features like server logs and requests replays that I'm keen on adding next.
Let me know if you have any feedback, questions or ideas 😉
First 100 trials – learnings
It took 1 month to cross 100 trials and the results are quite surprising!
57% of users don't even try the trial version – they purchase LocalCan™ immediately. Moreover, half of those who do try the trial end up buying it before the trial ends. 🤯
My take is that after introducing trials, I've broadened the top of the funnel and reduced refunds to 0 at the same time. Additionally, it confirmed that many people see immediate value in the app!
That’s all!
Stay tuned and make sure not to miss the October update! 🤗
See you next time! 👋
- Jarek